TechCrunch is reporting that Facebook is looking to acquire WhatsApp, according to sources close to the matter.
Whatsapp, the multiplatform mobile messaging app has been one of the runaway success stories for ad-free, paid services.
Founded in 2009, the Santa Clara, Calif.-based company provides a smartphone app for Android, BlackBerry, iOS, Symbian, and Windows Phone that delivers text messages as well as images and audio and video messages. The ad-free Whatsapp reportedly has about 100 million daily users, with a presence in 250 countries on a variety of platforms.
Whastapp announced in October 2011 that it was serving up 1 billion messages per day: “Just how much is 1 billion messages? That is 41,666,667 messages an hour, 694,444 messages a minute, and 11,574 messages a second,” the company wrote in a blog post at the time. The company added that it was a “small step closer towards our goal: providing a great mobile messaging system for a global market, regardless of your handset.”
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[Tech Crunch]
